Blog Lynka
John Lynch 
Strong leadership in the garment decoration industry isn’t about collecting every opinion and treating them equally. In production-driven businesses, better decisions rely on experience, evidence, clear standards, and the ability to separate valuable input from noise.
In the June 2026 issue of Images Magazine, John Lynch, founder and CEO of ...
Lynka & Stedman at the FAI Open International Space Models Competition 2026. DTF Printed Event T-Shirts
- Apr 20, 2026
- Sebastian
We print event T-shirts at Lynka pretty much every day. But it’s not every day those tees go to people who build scale models of real rockets - replicating every detail, even the original flight trajectory. Stedman Event T-Shirts
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What is B Corp? And why should you care when choosing apparel for branding?
- Apr 3, 2026
- Justyna Szczepaniak
A new apparel line is called “sustainable”. Okay, great, but how can you really verify that? (Because your client might ask. And you need a clear answer.)
One way to get there? Look for B Corp certification. So, what exactly is B Corp?
In short, B Corp is a globally recognized certification ...
Running a successful decoration business is not only about machines, inks, and embroidery threads. It’s also about people.
In the January 2026 issue of Images Magazine, John Lynch shares his thoughts on one of the toughest responsibilities in management: building the right team - and having the courage to ...
Last spring '25, for several reasons, morale in the company was sagging. Lynka employees shared they were yearning for more information. Many reported they had no idea what was going on in the company. The information gap was filled with rumors and at times, even fake news. We tried newsletters, but many employees didn’t read ...
Originally published in Images Magazine, this piece by John Lynch, CEO of Lynka, takes a frank look at something many garment decorators and promotional apparel businesses struggle with: when (and whether) to build a sales team.
Because let’s be honest — growing sales in our industry isn’t just about hiring more people with phones and ...
At the end of September, Lynka had the pleasure of co-hosting The Talent Blueprint together with PromoExpress - a conference dedicated employer branding.
The event brought together leading experts and practitioners who shared practical insights on how to attract, engage, and retain top talent in a competitive market.
At Lynka, this ...
If you run your own brand, manage a e-shop, sell merch at events, or stock apparel in a museum, gallery or souvenir shop, you probably know the struggle: removing the manufacturer’s label is sometimes tedious. And not always clean…
Black Spider: The Italian Printable Apparel Brand That’s Too Good to Stay out of Your Radar
- Jun 24, 2025
- admin
We all have our favorite go-to basics. They’ve earned their place.
But when an promotional apparel brand like Black Spider shows up - designed in Italy, created for branding - it’s really hard not to take notice. Why?
If your client says, “We need something cool with our logo,” what’s your first thought? A lanyard, maybe?
Sure - it’s doesn't cost much, easy, and technically useful. But is it memorable? Not really.
You’d probably agree that today’s marketing is all about staying top of mind (and ideally, top of drawer). ...
